Go to Flickr. Search the name of your institution. Now go to Google Images, and search again. One more—YouTube. What impression are you left with? Is that the impression you want people to have?
A recent article in Entrepreneur magazine caught our eye. The author Duane Forrester, a product manager at Bing, poses a very scary Halloween question. Is all that time and effort you put into social media marketing worth it?
Brand Standards, also known as a Visual Identity System, help organizations present a clear and consistent identity for your school. Regularly used graphic icons, type treatments and messaging can convey and reinforce your identity, your strengths and your reputation.
Twitter is awesome. But we rarely see organizations using Twitter effectively, and we often hear from our clients that they don’t really get what to do with Twitter. The reason for that, we think, is they haven’t completely decided what they want from Twitter and haven’t committed to doing anything specific.
We’ll post each deal here on our blog. The availability of each deal is limited, so see details. Find all deals in the “Deals” category. If you miss a deal that interests you, let us know. We might bring it back. And if you have an idea for a deal, we’d like to know that as well.