Many schools often find themselves in need of a simple multipurpose brochure that can be used to provide an overview of their program to guidance counselors, prospective donors, foundations, prospective families at school fairs, feeder organizations—even college admissions offices seeking to know more. Passing out a big viewbook or case statement in these situations is costly, wasteful and often not appropriate.
This handy “infographic” piece slips into a standard envelope and serves all these audiences well. It can be easily updated with new data as the school continues to grow.
See also: The Big Picture, Perspectives